How to Create Customers for Life (and Stop Chasing New Ones All the Time)

How to Create Customers for Life (and Stop Chasing New Ones All the Time) SP01008 Let’s be honest—most businesses are so obsessed with getting new customers that they completely forget about the ones they already have. Sound familiar? If you’ve ever spent hours perfecting an ad campaign, tweaking your website, or running promotions to bring […]

Is Your Brand Message Confusing Customers? Here’s How to Fix It.

Is Your Brand Message Confusing Customers? Here’s How to Fix It. SP01007 Have you ever landed on a company’s Instagram page, loved their vibe, clicked their website… and suddenly felt like you stepped into a completely different world? One second, they’re fun and engaging, and the next, their website feels like a legal document. Dry. […]