Do not boil the ocean
District RFPs for “family engagement platforms” often die in committee. Conference night is a contained, board-visible problem with a clear before/after: calls to the office, double-books, and show rates.
Pilot shape
- Pick one campus with a willing AP and a painful prior night.
- Migrate booking only — leave LMS and report cards alone.
- Staff one launch watch (Sizzle or your ops lead).
- Report three numbers to the cabinet: booked %, show %, office call volume.
Expansion rule
Only add the next campus when the first night’s runbook is written down. Tools without runbooks recreate Dave — the one person who “just knows how it works.”
One booking path for families. Live dashboards for staff. Built for conference night.