Chesterfield Mortgage Broker
WordPress mortgage broker brand and borrower application stack.
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Sizzle Store / Spec plate
- Asset type
- Brand Package
- Year built
- 2023
- Industry
- WordPress · Mortgage brokerage / loan origination
- Status
- Ready to transfer
Buy vs. build: Read the insight on why operators acquire this asset
What this is
Sizzle built the broker digital process on WordPress: online application, secure document exchange, borrower status views, rate and education tools, and CRM pipeline alignment.
Case metrics cite a 45% loan conversion increase versus the prior process. Public domain may show a lightweight shell during hosting transitions.
Pre-revenue for a buyer until they wire LOS/CRM integrations and compliance workflows. Buyer rebrands on transfer; no legacy Groundwork naming carries over.
What is included
- Primary domain transfer at close (rebrand included)
- WordPress site: theme, application flows, and content
- Brand assets: logo, colors, fonts [PLACEHOLDER: confirm source files]
- Loan application flows, document upload UX, and status portal screens
- Rate calculator and education page content
- CRM and pipeline integration documentation [PLACEHOLDER]
- Hosting and WordPress admin credentials at handoff
- Portfolio screenshots under /public/portfolio/screencapture-groundworkmortgage-*
Who this is for
- A loan officer going independent who needs a professional site on day one.
- A regional broker shop launching a consumer-facing digital brand.
- An operator acquiring a ready-made funnel before hiring an in-house dev team.
The numbers
Replacement cost
[PLACEHOLDER: replacement cost vs. custom agency build, 2023 delivery]
Transfer terms
- Full transfer of all listed assets on payment.
- 2 hours of included handoff support with the Sizzle team.
- Additional support available at Sizzle's standard rate.
- Payment via escrow for transactions over $2,000.
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